Joico Moisture Balm
An intensely hydrating treatment for coarse, dry hair. Intense hydrating formula includes Murumuru, Olive and Shea butters to replenish lost moisture, increase strength and reduce breakage by up to 80%. This intense 5-minute treatment, used every other shampoo, protects and dramatically rehydrates your dry, coarse or thick hair, reduces frizz, and adds fluidity, shine and movement. To use: Apply to damp hair and rinse after 3-5 minutes.