De Lorenzo Novafusion Cherry Red Shampoo 250ml enhances vibrant red-violet tones in natural or coloured hair types. Novafusion Colour Care Range has been specifically formulated using a combination of both paraben free preservation and a sulphate free cleansing system that is derived from coconut fatty acids. Botanical extracts of Kakadu plum and Birch gently cleanse the hair while enchancing colour by brightening and adding tone. The Rooibos extract helps to protect the hair against UV Rays.